With a robust background in business development, project management, and a strong foundation in academia and legal practice, I bring a unique blend of strategic vision and operational expertise. My career is marked by a commitment to driving growth and innovation through effective leadership and strategic partnerships.
Work
The Case Method as a Teaching Strategy in the Pandemic Context of Remote Learning
This article explores the current pandemic context through the lens of education, focusing on teaching and learning in Business Administr...
Symbolic Consumption of Sport and Feminist Journalism: Discursive Intersections in the Representation of Female Athletes in Women-Produced and Women-Focused Media
Feminist journalism aims to amplify women’s voices, focusing on issues pertinent to this sociological minority and targeting a female aud...
Blog posts
7 steps to exercise good leadership
You've probably heard someone say that many can be bosses, but few know how to be leaders. This is because real leadership does not mean ...
Information design: what it is and how you should use it
Have you ever heard of information design? If not, get ready, as it could be an important partner for your business!
How to build a solid brand and why it matters
How to build a solid brand and why it matters
Where to go? Tips for choosing the best advertising channels for your brand
We live in an increasingly connected world and new opportunities arise all the time. How can I promote my brand in this scenario?
How can I be successful in choosing where to sell my product?
The backbone of marketing is its compound, formed by four pillars: product, price, place and promotion.