Master’s in Communication and Consumption Practices from ESPM/SP. Bachelor’s degree in Social Communication with a focus on Advertising and Propaganda from the same institution. I have experience in Game Design, planning games or gamified applications intended for corporate training, students, and end consumers. I also participate in marketing research related to the gaming market, designing surveys and analyzing their responses.
Graduação
Escola Superior de Propaganda e Marketing (2015 - Finalizado)
Mestrado
Escola Superior de Propaganda e Marketing (2015 - Finalizado)
Work
Book
From Casual to Hardcore: Profiles of Brazilian Gamers
Games are more present in our lives than ever: in the past year, over 115 million Brazilians engaged in digital gaming on a weekly basis....